UK Retailer John Lewis Launches 2018 Christmas Ad Starring Elton John

UK retailer John Lewis & Partners has released its new Christmas ad—and…

Instagram Announces Three New Shopping Features

Instagram just announced three new ways to discover new products, shop from…

The Role Of Branded Content In Building Brands | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…

The Role Of Branded Content In Building Brands | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…

Waymo Inches Into Self-Driving With Ride-Hailing Service

Self-driving cars are nearing reality—at least for a group of autonomous vehicle…

IAB Report: 2018 Digital Ad Spend Set to Hit $100 Billion

The boom in US consumer spending has benefited lots of companies, brands…

Brand Management In The Age Of AI | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…

#NoPalmOilChristmas: In the UK, Iceland Food’s Holiday Ad Stirs Up Controversy

If you are out and about in London, you might have seen…

‘Big Finish’: 5 Questions With FCA CMO Olivier Francois

Fiat Chrysler has rolled out a “Big Finish” advertising campaign for the…

How Manufacturer And Private-Label Brands Differ | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…