Waymo Inches Into Self-Driving With Ride-Hailing Service

Self-driving cars are nearing reality—at least for a group of autonomous vehicle…

IAB Report: 2018 Digital Ad Spend Set to Hit $100 Billion

The boom in US consumer spending has benefited lots of companies, brands…

Brand Management In The Age Of AI | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…

#NoPalmOilChristmas: In the UK, Iceland Food’s Holiday Ad Stirs Up Controversy

If you are out and about in London, you might have seen…

‘Big Finish’: 5 Questions With FCA CMO Olivier Francois

Fiat Chrysler has rolled out a “Big Finish” advertising campaign for the…

How Manufacturer And Private-Label Brands Differ | Branding Strategy Insider

If you find our thought pieces on brand strategy and brand management…

Amazon Ends HQ2 Derby By Picking NYC, Northern Virginia

After more than a year of investigation by Amazon and salesmanship by…

Heathrow Ad Brings the Bair Bears Home for the Holidays

Heathrow Airport’s beloved characters Doris and Edward Bair are back, bringing heart…

Brandemonium 2018: 5 Questions With Beanstalk Chairman Michael Stone

In the past, consumers received all their information from advertising. Today, with…

Alibaba Singles Day Breaks Records With $30.8 Billion in Sales

Alibaba Group’s 10th annual Singles Day sale on 11/11 racked up $30.8 billion…